Peerscroller
Direction for an edtech venture.
I sit on Peerscroller’s advisory panel. I help shape how its digital wellbeing platform for young people is positioned, and how school leaders decide which platforms to adopt.
- Organisation
- Edtech company
- Role
- Advisory panel member
- Work
- Strategic consultancy
- Relationship
- Since 2026
A serious product, built for young people.
Peerscroller is a digital wellbeing platform for young people, built on the principles of peer learning by its parent company, Yipiyap. The team behind it know the problem well. When Anne Morris, Yipiyap’s founder and chief executive, got in touch, she wanted a school leader’s view of the product.
Anne came across my work through an article I wrote that made a case she recognised about the limits of ‘screen time’ as a category. She wrote to see if we might have a useful conversation.
A view from the other side of the table.
Our first conversations showed how much the company would gain from hearing regularly from people who work in schools, so I suggested it set up an advisory panel. It now has one, and I am a member, offering perspective on the independent sector, on how heads and senior leaders make decisions about new platforms, and on how the product’s positioning lands with the people it is being designed for.
Most of the work is conversation. I ask the questions a head would ask and bring a school leader’s view to a team that already has the technical and pedagogical expertise it needs.
What I help with.
- Acting as a sounding board on product and positioning decisions
- Bringing a school leader’s perspective to procurement and adoption questions
- Pressure-testing language and messaging for senior school audiences
- Supporting the CEO with reflective conversations on strategic direction
- Sharing sector intelligence on how new platforms succeed or stall in schools
Sharper thinking about place and language.
The work has helped Peerscroller think more sharply about its place in the independent sector and the language that will land with the school leaders it wants to reach.
The digital landscape can be extremely tricky for schools to navigate. Everything changes so fast. José gives purposeful direction in a calm and commercially pragmatic way.
Read the full comment
Yipiyap has created a platform and app called Peerscroller designed for use by young people and I was keen to get José’s take on our work. I could see that his expertise in supporting schools with digital change would provide a helpful perspective on Peerscroller and, as José is a regular speaker at conferences across the country, I was confident that he would be an excellent sounding board. José’s approach from the start was warm and professional, showing generosity of spirit and a constructive, encouraging manner. His insights on our platform were helpful and practical and I have no doubt that he brings the same skills to his work with schools, and that any education setting would benefit from his expertise. The digital landscape can be extremely tricky for schools to navigate. Everything changes so fast. José gives purposeful direction in a calm and commercially pragmatic way.
Anne MorrisFounder and CEO, Yipiyap